In brief: Enreach has released an Enhanced Contact module integrating AI call handling with CRM workflows. SA resellers can position it as a contact centre starter pack for SMEs already using Enreach’s UC platform.
In today’s fast-paced business environment, effective communication is essential for success. Enreach, a leading provider of smart contact solutions in Europe, has announced a major update to its cloud communications solution, Enreach Contact. This release introduces a suite of new features aimed at streamlining workflows, boosting efficiency, and enhancing customer service.
New Features of Enreach Contact
Launched on October 7, 2025, the latest enhancements to Enreach Contact include:
- Enreach Contact App for Web: This new web-based application complements the existing desktop and mobile apps. Users can now manage calls, contacts, and call history directly from their browsers. The app also integrates seamlessly with Microsoft 365 and Teams, making it easier for businesses to stay connected.
- Enhanced Shomi Personal Assistant: Shomi, the AI-powered personal assistant, has received significant upgrades. It now features new workflows for enhanced call summarization, manual editing options, and the ability to push call outcomes directly to connected CRM systems, facilitating better data management.
- Reporting App: This newly launched app provides users with the ability to generate scheduled and on-demand reports. It offers browser-based access to historical queue and agent statistics, allowing businesses to gain valuable insights into their performance over time.
Real-World Impact of the New Release
According to Koen van Geffen, Enreach’s Chief Technology Officer, the new release represents a significant improvement across the Enreach Contact platform. “We are demonstrating how artificial intelligence can be embedded in practical ways within everyday business communications,” he stated. The new AI capabilities empower users to work more efficiently and flexibly across various devices and work environments.
Martin Classen, Enreach’s Chief Product Officer, emphasized the company’s commitment to innovation, stating, “These product enhancements illustrate our dedication to reimagining the Enreach product portfolio. We aim to improve performance and efficiency for all our customers.” This smart contact approach allows for the development of solutions that deliver substantial value to both channel partners and their customers.
Enreach’s Commitment to Excellence
Headquartered in Almere, the Netherlands, Enreach is one of Europe’s largest providers of unified communications, collaboration tools, cloud contact centers, and conversational AI solutions. The company serves small and mid-sized businesses and larger enterprises by partnering with a wide network of Managed Service Providers (MSPs), Value-Added Resellers (VARs), and service providers. This extensive network ensures that customers can utilize Enreach’s comprehensive product portfolio to meet their unique business needs.
The recent enhancements to Enreach Contact are being rolled out across several European countries, including Germany, Latvia, Denmark, the Netherlands, and Spain. This simultaneous launch ensures that businesses throughout the region can immediately benefit from these exciting new capabilities.
The Future of Business Communication with Enreach
As a leader in the smart contact solutions space, Enreach is committed to providing innovative communication and collaboration tools. The company’s mission is to empower businesses with user-centric solutions that are tailored to their specific needs. With over 1,000 employees operating in 27 different European offices, Enreach is well-positioned to support its clients in over 25 countries.
By integrating sophisticated AI features with user-friendly interfaces, Enreach continues to place powerful communication tools within reach of all businesses, regardless of their size or industry. This allows employees to focus on delivering excellent results while leveraging the latest technology.
For more information about Enreach and its innovative solutions, visit their official website at: www.enreach.com.
This article was originally published on Telecom Reseller.
Source Article: https://telecomreseller.com/2025/10/07/enreach-enhances-business-performance-with-new-enreach-contact-release/
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About the Author
Mechelle Gindra
Mechelle Gindra is the managing editor and lead content strategist at Telecoms-Channel, South Africa's dedicated intelligence platform for telecoms resellers, ICT distributors, and channel partners. She oversees the editorial team's AI-assisted content production pipeline, ensuring vendor news, market analysis, and regulatory updates are accurate, timely, and actionable for the SA telecoms channel community. With deep expertise in the South African telecoms reseller ecosystem, Mechelle directs coverage of vendor partner programmes, ICASA regulatory developments, wholesale market dynamics, and channel business strategy. She is responsible for maintaining Telecoms-Channel's editorial standards, fact-checking processes, and corrections policy.
