I like keeping an eye on Azure Communication Services, Microsoft’s CPaaS that is also the underpinning of Microsoft Teams
Two Interesting customers have recently come up. Firstly LinkedIn (a Microsoft company) are using ACS to allow users to quickly set up and join video meetings within LinkedIn’s messaging environment without needing to sign in anywhere else or download anything.
In the browser in LinkedIn messaging you can hit the video button, highlighted:
You can then do an instant meeting or schedule
You then get a link to join a browser-based WebRTC meeting, no plugins or downloads
Second, Avaya, who would be considered a competitor to Microsoft in the UCaaS space has announced:
- Avaya OneCloud CPaaS (Communications Platform as a Service) now integrated with voice, video, chat and SMS capabilities of Microsoft Azure Communication Services
They also made further partnership announcements:
- Globally expanding the availability of Avaya OneCloud CCaaS (Contact Center as a Service) hosted in Azure
- Avaya OneCloud CCaaS natively integrated with Microsoft Teams via the Microsoft Teams Connected Contact Center Certification Program
- Avaya OneCloud CCaaS integration with Microsoft Dynamics 365
- Avaya SBCs is now certified for Microsoft Teams Direct Routing
Avaya has a strong contact center base, so interesting seeing them go down the Microsoft Teams certified contract center route.
That’s two big brands getting into Azure Communication Services