Ericsson-LG: The rapid growth of Cloud technology and what this means to the world of business communications

2020 has seen many changes in the way businesses around the globe operate, from the way we communicate with team members and customers, to the technology that we rely on. There has been a shift in priority towards devices that are more flexible and as a result, there is only one solution that can truly come out on top: Cloud Technology.

At Ericsson-LG Enterprise, we have seen the cloud market expand rapidly in recent months, with many smaller teams in particular making the switch to cloud technology earlier than forecast prior to the pandemic. This accelerated expansion of the cloud market can provide many new opportunities for businesses and is worth discussing.

In this article we will discuss how cloud technologies have effectively tackled the challenges arisen as a result of Covid 19, the features of cloud systems that has helped achieve this, and the changes businesses can make in the future to better accommodate a more cloud-based communications market.

Why are Cloud Systems so well suited for 2020?

The success of cloud based phone systems stems from their ability to work anywhere. Teams primarily need two things from a modern everyday communication system; the ability to answer their customers, and the ability to collaborate with their colleagues. The current circumstances have added a third dimension to this and that is the ability to do both of these tasks from a remote working environment.

Cloud systems have risen to these challenges with excellence. Their portability allows them to adapt to a home environment with ease. Likewise, their wide range of features and integrations make them the ideal solution for businesses looking to utilize new video conferencing and remote productivity tools.

Users can access the functionality of their cloud system from any location and on a device that works with them. Their compatibility with a staggering amount of software makes them ideal for collaboration, while still remaining secure and intuitive for new users. Audio quality is not an issue either, as cloud systems can now easily compete with the most robust on-premise systems to provide unbeatable sound.

Cloud systems are designed with a flexible working environment in mind, but it is not just the systems themselves that have created such a buzz this year, but also the features and tools that they work alongside.

Cloud Services designed for productivity and collaboration

Once teams migrate to the cloud, they are met with a range of solutions that can work well for them, no matter which industry they are in. iPECS’ UC solution helps them connect with customers and colleagues quickly through a single platform, providing simple access to voice, video and messaging platforms in a way that can be truly invaluable. Those in customer facing roles such as sales or technical support teams can use UC to retrieve information from colleagues and provide detailed responses to customers like never before.

UC isn’t the only tool that has helped cement the popularity of cloud. Auto-Attendant and Visual Voicemail services have allowed administration staff to easily reach customers and prevent any calls from being overlooked. Any team knows how important it is to keep track of missed calls, and cloud systems provide simple ways for businesses to make even peak calling hours more manageable.

Even when staff are working from home, Call Recording allows you to improve your customer service processes by enabling the ability to review calls alongside your team. We are proud to say iPECS apps are focused on restoring a collaborative environment.

What we are doing to help

At Ericsson-LG Enterprise we have been developing cloud based solutions for a number of years. The recent acceleration of these services being adopted, especially by small businesses, has further shaped the landscape of our future solution development. In the coming year we will be focusing heavily on creating new ways to enhance remote collaboration and improve productivity for businesses that wish to work from home more efficiently.

This is emphasized by the new range of integrations that we are providing for iPECS Cloud services moving forward, working seamlessly alongside the other collaboration tools such as Microsoft Teams. We plan on expanding our Cloud portfolio throughout the coming year to help support our users.

We hope this article has been informative and has given you a closer insight into just why the cloud industry has seen such rapid advancements over the coming years. If you want to find out more, speak to your nearest Ericsson-LG Enterprise Global Partner and find out what cloud communications can do for your business.

Sourced from: Ericsson-LG Blog. View the original article here.

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