IP PBX’s explained with 3CX

All great relationships start with communication, be it in our personal or professional lives. In the corporate sphere, a business’ ability to communicate successfully with its customers and internal employees, dictates not only the perception of the organization but often its success financially as well.

With an IP PBX communications solution, you can help your customers become more productive and save them money- all while seeing your own profits increase!

What is an IP PBX?

An IP PBX is a complete telephone system that provides calling over an IP data network. Conversations are sent as data packets over the network which provides a number of benefits, namely increased scalability and robustness. IP PBX’s also include features that are impossible with analogue systems – consider ring groups, digital receptionists and telephone payments for example. These features increase productivity and connectivity whilst driving down call and support expenditure.

Top Benefits for Resellers

  • Easy to Install and Maintain: An IP PBX runs as software on a computer and can even be installed remotely.
  • Easy to Manage: Most systems allow you to manage the  system via a web-based configuration interface
  • Freedom from Wiring: One option to connect users is via hardware IP phones connected to the existing computer network – that means that no extra wiring is required! Other options to provide service to extension users would be through a PC Softphone or Mobile Application.
  • No Vendor Lock-In: Choosing a PBX that utilises the SIP Open Standard ensures that you have the freedom to choose the provider who offers you the lowest cost, most attractive commission, and a range of hardware to meet your business vision and strategy.

Top Benefits for End Users

  • Reduced Costs: Internal users call for free using VoIP whilst external calls are conducted over SIP, significantly reducing call costs for local and international calls!
  • Easy to Scale: An IP PBX is designed to grow a lot quicker and easier than traditional PABX systems. Today, systems like 3CX allow you to increase the number of users at the touch of a button!
  • Improved Functionality: Taking advantage of advanced features such as auto attendant, voice mail, ring groups, and reporting. Unified Communications features can also be included, to enable presence, video and audio conferences. These options are often very expensive in proprietary systems and cannot be activated without extra servers or interface cards and licenses.
  • Boosts Customer Service: Integrating an IP PBX with your customers business applications such as Microsoft Office, CRM and PMS platforms creates additional value and sets your customer up for improved customer retention and satisfaction.

Is moving my customers to an IP PBX disruptive?

Moving your customers to an IP PBX doesn’t need to disrupt their existing infrastructure or their daily operations. With an IP PBX deployed, businesses can even keep their existing telephone numbers. This way, the system switches local calls over the data network inside the company and allows all users to share the same external phone lines.

How can I combine my IP PBX offer with additional communications tools?

In today’s climate of globalisation and remote working, users are looking for multiple channels of communication. The best PBX vendors will recognise that calling is just one element of the communications ecosystem and will offer a suite of collaboration features alongside, as part of a full Unified Communications (UC) solution.

A complete UC platform includes: chat, presence technology, online meeting rooms, team collaboration, telephony, video conferencing, mobile applications and web emails. Leading UC vendors also offer contact center functionalities such as digital receptionists, interactive wallboards, call routing and integrations with productivity tools to ensure flexibility and scalability for daily tasks.

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